February 24, 2024

Euthanasia billboards erected near Sydney

Philip Nitschke’s group succeeds

The Yagoona billboard. Photo: Brendan Esposito / Sydney Morning Herald

A six by three-metre Exit International
advertisement supporting voluntary euthanasia has been erected on a major
highway in Sydney after legal wrangling. A curious sight alongside the stream
of driving safety signs along the same highway, the sign says that “85 per cent
of Australians support voluntary euthanasia. Our government doesn’t. Make them

Philip Nitschke, director of Exit
International, may use similar wording in a redraft of a television
advertisement that was
two days before airing on Australian television.
Advertisers were concerned the TV ad breached laws against aiding or abetting
suicide or attempted suicide. Billboards Australia were unsure about the Hume
Highway ad for similar reasons, but eventually decided that there was no

Another group, YourLastRight.com, attempted
to air an ad promoting voluntary euthanasia, but was unsuccessful. ~ YourLastRight.com; Sydney
Morning Herald, Oct 19

Jared Yee
Philip Nitschke